DAY 2 - THURSDAY, SEPTEMBER 6
7:00 – 8:00 | Breakfast & Registration
8:00 – 8:30 | Welcome & Opening Keynote
8:30 – 10:00 | Research Update
10:00 – 10:30 | Break
10:30 – 12:00 | Panel Discussion: “Just-in-Case” Training to “Just-in-Time” Enablement: Aligning Messages and Skills with the Task at Hand
12:00 – 1:00 | Lunch Panel: Artificial Intelligence: The Practical and the Possible
1:15 – 2:00 | Landing the Make-or-Break Deal: Winning Approaches to Key Pursuits and Deal Coaching
1:15 – 2:00 | Bringing it All Together: Integrating CVI Concepts With Your Ongoing Sales Process
1:15 – 2:00 | Can Virtual be Better than Live? Learning Through Field Trials
2:00 – 2:15 | Break
2:15 – 3:00 | Coaching Your Coaches: Instilling Enthusiasm and Aptitude in Your Front Line Sales Managers
2:15 – 3:00 | (Inter)Activate Your Conversations: Creative Approaches to Sales Playbooks & Onboarding Guides
2:15 – 3:00 | Closing the Conversion Gap: Moving More Leads from MQL to SQL with Integrated Content Assets
3:00 – 3:30 | Break
3:30 – 5:00 | Learning from Each Other / Peer to Peer Exchange
6:00 – 9:00 | Evening Event at SPiN